April 25, 2017

By Ace Alvarez

Toronto, Ontario — A Chinese proverb states, “A journey of a thousand miles begins with a single step.”

For Paul Yee, his journey of a thousand miles in the production business for broadcast advertising is almost completed.

Paul is now winding up the operation of China Syndrome Productions, Inc.

For me and Gie, our first steps in the industry in Canada were taken with Paul Yee, when his China Syndrome Productions facility was located on Niagara Street in the lower west end of Toronto in 1995.

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“Faith can move mountains”

July 31, 2015
(Click the image to enlarge)

(Click the image to enlarge)

By Ace Alvarez

After Christine’s presentation, Abdelkarem asked her, “You didn’t show us if the market you are targeting in Scarborough (Ontario) will be able to sustain your start-up business for the long run.”

I interjected: “Christine, you know how you can get an estimate of the market that you are targeting?

“Christian churches in Toronto seat an average of 1,200 people. Go to the websites of the Christian Churches in the area that you want to serve. Get the number of services that each church conducts over one weekend. One-third of the people attending in each of those services are of South Asian descent. Multiply that number with the number of weekend services, times the number of churches, thus, you will have an idea of the size of your market.”

Christine started flipping back her presentation to the first slide, which serves as the cover title of her presentation. While doing this, she was saying, “To me, it doesn’t matter how big, or small the market is.”

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THOUGHT FOR THE DAY: Inspirational

December 27, 2014

By Ace Alvarez

Toronto, Ontario — Watch by pressing the video link below, and pay special attention from TCR (Time Code Reading) 2:06, excerpted from which as follows:

“There are just a lot of people that are victims of circumstance, … and one thing leads to another …. There are a lot of good people who are homeless …”.

What the homeless man says is true. So, the next time we see a homeless man, let’s not judge him right away by what we see. Inside him is one compassionate person — and perhaps, more than we are.

As the man subject of the video said, homelessness is a causative effect of circumstance.

In one’s lifetime, the homeless person could have helped a friend to make use of his God-given talents, and as money started to trickle in, the latter wanted to cash in everything right away and overcame with greed, unmindful that in business, there were overhead expenses to shoulder from the gross income coming into the company. All the industrial partner was thinking of was his talent being utilized, forgetting AMONG MANY OTHER FACTORS in the endeavor to consider. In the end, both of them losing their friendship and business relationship altogether.
God bless both of those people.

May peace, joy and love engulf all of us this Christmas Season all through the next years.


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Remembering My Fellow PCCT Board Director, Flor Vendiola

January 9, 2014

Eulogy Prepared and Delivered
By Ace Alvarez
on behalf of the
at the Wake of
(Member, Board of Directors, PCCT)
Wednesday, January 8, 2014
Highland Funeral Home
3280 Sheppard Avenue E
Scarborough, Ontario

Thank you so much Father …

Good evening everybody. Magandang gabi po sa inyong lahat.

(Click to enlarge)

(Click to enlarge)

For most of you who do not know me, I’m Ace Alvarez – a fellow Director of Flor Vendiola at the Philippine Chamber of Commerce-Toronto, or the PCCT. So, on behalf of the Board of Directors, Oswald Tugadi – the President of the PCCT (who is in the Philippines at the moment on family and business trip) and our fellow Officers and Members at the PCCT, and on my own behalf and that of my wife, Gie Alvarez – who is likewise a close friend of Flor, I stand here before you to remember our beloved Flor Vendiola.

Last night, in his Homily here, Deacon Ramon Villardo of the Archdiocese of Toronto and assigned at the St. Maria Goretti Parish on Kennedy Road and Eglinton Avenue East in Scarborough, asked, “What is the greatest lesson that you learned on Flor’s passing?”

On the Feast of the Epiphany on Sunday, January 5, my wife and I were at the Holy Mass at St. Bartholomew Parish on Brimley Road and Sheppard Avenue East here in Scarborough, where Fr. Roger Brennan delivered a very beautiful homily, taken from the Book of Matthew, Chapter 2, Verses 1 to 12. This was the visit of the three Wise Men to Jesus – after our Lord’s birth in Bethlehem.

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True to his word, he brings his countrymen to the attention of the Canadian government

November 7, 2012

By Ace Alvarez

Sen. Tobias “Jun” Enverga, Jr.

TORONTO, ONTARIO — After having been awarded the LINKAPIL Award or “Lingkod sa Kapwa Pilipino Award” in December 2008, he declared, “This honor is not only for me, but for everybody who volunteered his or her valuable time and effort at the Philippine Independence Day Council.”

… and after he was appointed as Senator to the upper house of the Canadian Parliament, he declared in his speeches before community organizations and media interviews, that he shares the honor to the Filipino community whom he has served for many years as a volunteer in various organizations and their projects, among others, the PIDC, the Lucena Association of Ontario, the Knights of Columbus, the Knights of Rizal and the Canadian-registered Philippine Canadian Charitable Foundation.

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Congratulations to PCCT Director Cora de la Cruz on her new appointment

September 7, 2012

Cora de la Cruz

Toronto, Ontario —  The Philippine Chamber of Commerce Toronto has every reason to be proud of.

One of the members of its Board of Directors has been appointed as Executive Director of the Canadian Chamber of Commerce (CanCham) in the Philippines: Cora de la Cruz — who served as president of PCCT from 2005 to 2006.

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Speech of RP’s envoy to Canada, exceptional

August 25, 2012

Leslie B. Gatan, Philippine Ambassador to Canada (FPP TV Photo)

By Ace Alvarez

Toronto, Ontario — It is very seldom that I hear guest speakers at functions of community organizations here speak with “meat”.

At the 12th Anniversary of the Pangasinan Association of Canada — headed by Quintin Palisoc, Philippine Ambassador to Canada Leslie B. Gatan, delivered an exceptional one, Saturday, August 25, 2012.

He talked about the diplomatic relations between the Philippines and Canada. Likewise, the Philippine diplomat spoke about the economic developments in the Philippines; and backed up by statistics.

Of course, other than the Filipino envoy’s speech, the chachacha, paso doble, fox trot and ll those line dancing were marvelous. 🙂

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